The Spider-Man: No Way Home trailer broke the record set by Avengers: Endgame, the greatest Marvel movie of all time. Sony Pictures announced on Thursday that the first official teaser trailer for the upcoming Spider-Man movie has been viewed more than 355.5 million times worldwide in the first 24 hours after its release earlier this week. In comparison, the first teaser trailer for Avengers: Endgame garnered 289 million views in the same period when it was released in December 2018. This shows that interest in Marvel’s cinematic universe is only increasing with future submissions – although there are other factors involved. also with Spider-Man: No Way Home.
On the one hand, commercial reports revealed last year that villains from previous series of Spider-Man movies, including Jamie Foxx’s Electro and Alfred Molina’s Doctor Octopus, were involved in Spider-Man: No Way Home. Molina even confirmed his return soon after. Add to that the rumors surrounding the inclusion of the last two Spider-Man actors in Tobey Maguire and Andrew Garfield – which added to fan excitement and led to intense speculation, despite all involved vehemently denying their presence. And in the wake of Loki, with the multiverse finally released, Spider-Man fandom began clamoring for a trailer for Spider-Man: No Way Home.
And then, finally, just a day before the trailer for Spider-Man: No Way Home officially debuted, a low-quality, unfinished copy of VFX was leaked online. This would have contributed even more to the anticipation. It all came together to propel Sony Pictures to the top of the 24-hour trailer charts, though it’s highly unlikely to break Endgame’s box office record. Especially given COVID-19’s concerns, I imagine Sony will be happy if Spider-Man: No Way Home comes close to its $1.132 billion predecessor Spider-Man: Far From Home – it’s the biggest release Sony theatrical of all time, after all. No movie touched a billion during the pandemic, with F9 and Hi, Mom from China coming closer.
Spider-Man: No Way Home will be released on December 17 in theaters around the world. In India, it will be available in English, Hindi, Tamil and Telugu.
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