Apple Watch Production Delayed Due to Complicated Design: Report

Production of Apple’s latest smartwatch has been delayed due to its complicated design, the Nikkei reported on Tuesday, citing people familiar with the matter.

Apple Watch makers began small-scale production last week but struggled to achieve satisfactory production performance, the report said.

Smartwatch production has been temporarily suspended while the iPhone maker and its suppliers try to resolve issues and certify designs before going into mass production, according to the report.

The company was scheduled to unveil the smartwatch along with the latest iPhone models in the coming weeks, but challenges could affect its shipping plans after launch, the report said.

Apple declined to comment.

According to a recent Counterpoint report, Apple Watch remained the leader in terms of global smartwatch shipments in the second quarter of 2021 and its active user base has already passed the 100 million mark.

Counterpoint said Apple maintained its lead in terms of sales, but its market share dropped to 28 percent in the second quarter, from 30.1 percent reported in the same quarter last year. One of the main reasons for the decline was the “increased competition” created by Chinese and Indian brands in recent months.

Despite the slight drop in market share, Apple Watch managed to increase its user base to over 100 million for the first time. Apple Watch Series 6 and Apple Watch SE were also reportedly the top-selling smartwatches globally in the second quarter, followed by the Samsung Galaxy Watch Active 2, Apple Watch Series 3 and Imoo Z6-4G.


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