In the last couple of years, the 3D fever has gripped films and audiences like never before. Among Hollywood films, there are animated and action flicks, and in Bollywood, there was Ra.One, Don 2 and Dangerous Ishq which required the use of the special 3D glasses.
While audiences don’t mind paying extra to avail the effects of this trend that has picked up post James Cameron’s Avatar, there seem to be more complaints than praise. Why? One, because of the hygiene issues, and two, because of the recent service charge.
Socialite and social worker Monica Trivedi’s six-year-old niece has difficulty wearing the 3D glasses when she accompanies her aunt for a film. Monica says, “The glasses are in a horrible condition and it’s ridiculous to have a service charge on that. Most of the time, the glasses are blurred and have scratches on them. Whenever I go for a movie with the kids, they always complain about these glasses. The fun of watching these 3D films has gone down the drain.” Monica is well-travelled and she compares the experience to countries abroad. “Abroad, there are no such issues and extra charges. Moreover, you can take the glasses home or dispose them off,” she adds.
When asked why theatres are charging extra for these glasses, Neerav Panchamia of a city multiplex says, “The 3D glasses which we have are very expensive. We import them especially from the US. Each of these glasses costs us about ` 2000. The maintenance and handling cost is a cumbersome exercise. The overall equipment costs us a lot and the filmmakers don’t give us these glasses. We have to get the entire equipment on our own therefore we have to charge extra to cut a bit of the cost.”
But more than the price, the hygiene concerns seem topmost on the minds of viewers. Seema Malhotra, another known face on the social circuit, says, “I don’t enjoy watching the films with 3D glasses. It becomes so dark after wearing these glasses. Most 3D films are made for kids but my children and grandchildren feel uneasy all through the film.”
I always have to clean the glasses before the kids can wear them. I wear spectacles and when I have to wear 3D glasses on them, it’s worse! Sometimes the glasses are so bad that one side is darker than the other one. You have to exchange it before you want to enjoy a film with your family,” says Seema.
But take these hygiene issues to the theatre owners and they’re quick to say that they have a team to sanitise the glasses. Hrishikesh Chaphalkar, owner of a multiplex, says, “We have a separate team which is held responsible for these glasses. We sanitise and keep them wrapped in plastic before handing them out to viewers. It is a cost increasing exercise but we have people’s health and hygiene in mind.” Neerav also adds, “We have additional staff to sanitise the glasses after every film and keep them properly in plastic wraps.”
Yet, audiences don’t seem very convinced and lean towards 2D rather than 3D films. Tarita Shankar, an educationist, has stopped going for 3D movies in the city as she fears health problems. She says, “I am not sure about the hygiene in the theatres. I personally don’t want to use them. The quality is also very bad. They should be kept well before giving it to us.”R Soft Web Hosting